Even Germans are impressed! Explore the appeal of Minoh Beer, a craft beer that has captivated the world. Enjoy exclusive gourmet food at the brewery and flagship store.

Minoh City is rich in nature and culture. This time, we'll focus on Minoh Beer, an award-winning craft beer born in this land. We'll explore the background of this beloved brewery in Minoh with Anne, a German native, and her husband, Yusuke.

Minoh City, located in the mountains of Hokusetsu, is an area so rich in nature that it's hard to believe it's only about 30 minutes by train from the center of Osaka.

There are many attractive spots that will soothe the souls of visitors, such as the famous Minoh Falls, a 33m waterfall, the Meiji no Mori Minoh Quasi-National Park surrounded by lush forests, and Katsuo-ji Temple, where you can see the impressive rows of Daruma dolls.

Minoh Falls
Meiji-no-Mori Minoh Quasi-National Park is rich in nature and its appearance changes with the seasons. If you walk along the river that runs through the park, you will come across the famous Minoh Falls.
Katsuoji Temple
Katsuoji Temple is a temple of good fortune where you can enjoy the seasonal scenery of cherry blossoms, hydrangeas, autumn leaves, and winning daruma dolls lined up on offering shelves, daruma dolls (fortune slips) placed everywhere.

Minoh Beer has been loved in the town of Minoh for many years and is now attracting attention from craft beer lovers all over the country.

This time, we'll be taking a look behind the scenes at Minoh Beer brewing with Anne, who is originally from Germany, and her husband, Yusuke. We spoke at length about the background to the birth of craft beer in the town of Minoh and the brewers' commitment to their craft.

Additionally, you will have the opportunity to take a special tour of the MINOH BEER brewery, which is not normally open to the public, and learn about the deep world of Minoh Beer.

Touring the MINOH BEER brewery

Guide

Anne

She is 29 years old and originally from Hesse, Germany. She met Yusuke while studying abroad in Japan and got married to him. She broadcasts about her daily life and events as a couple on radio and YouTube. She is also active as a pole dancer.

Yusuke

He is 29 years old and hails from Kawanishi City, Hyogo Prefecture. He met Anne while working as a life advisor for international students and they got married. He broadcasts about the couple's daily life and happenings on radio and YouTube. He is also the owner of "Beer to Hitsuji," a restaurant specializing in craft beer and Genghis Khan, and is an expert on craft beer.

Learn about the background of Minoh Beer's creation through the brewer's voice and a tour of the factory

The exterior of the brewery

Minoh Beer (WAREHOUSE) is a beer brewery located in a quiet residential area, about a 10-minute walk from Makiochi Station on the Hankyu Minoh Line.

Minoh Beer, which has won numerous awards at prestigious beer contests overseas, including in the United States and the United Kingdom, and is now renowned as Osaka's representative craft beer, was born here.

Minoh Beer

Minoh Beer's appeal lies in the taste, which clearly reflects the quality of the ingredients and careful craftsmanship, of all its beers, from the classic pale ale to the limited edition seasonal beers.

While cherishing the idea of ​​"bringing delicious beer into everyday life," we continue to deliver a lineup that is not influenced by trends and that gives you the warmth of handmade products.

The exterior of the brewery
The brewery is usually closed to the public, but we received special permission this time.

We had a long talk with President Oshita Kaori (hereinafter referred to as President Oshita), who also serves as the factory manager, and got a behind-the-scenes look at how Minoh Beer is made.

Yusuke and Anne touring the brewery
President Oshita and Yusuke and Anne observe the process of fermenting beer in stainless steel tanks.

Even before Minoh Beer was founded in 1996, there were restrictions in Japan due to the Liquor Tax Act, and even the concept of craft beer was relatively unknown.

President Oshita, who was born into a liquor store in Suita City, has always thought it would be great if the culture of enjoying "local beer," which is commonplace overseas, could also be found in Japan.

Inside the brewery
There are several tanks with different capacities, including 2000 liters, 3000 liters, and 6000 liters, which are used depending on the type of beer being brewed.

In 1994, the Liquor Tax Act was revised, allowing beer brewers other than the major manufacturers to produce beer. This event marked the so-called "lifting of the ban on craft beer in Japan."

With this desire in mind, "We want to make a beer that will be loved by the locals in Minoh City, surrounded by rich nature," the first Minoh Beer, "Pilsner" *, was finally released in 1997.

*Pilsner: An authentic lager made primarily from malt, with a strong hop aroma and bitter taste. On the other hand, major Japanese lager brands often use secondary ingredients such as corn and starch to create a lighter, more drinkable taste.

Stainless steel tank
The stainless steel tank on the second floor holds 3,000 liters.

Thus began Minoh Beer. Although it is now regarded as one of the leading craft beers not only in Osaka but in Japan, it was not smooth sailing from the start.

Following the revision of the Liquor Tax Law, beer breweries sprang up all over Japan, sparking a craft beer boom. However, President Oshita says, "It didn't last long."

Wooden tank
The wooden tanks known as hoodas allow microorganisms such as yeast and lactic acid bacteria to settle inside, creating a rich, layered flavor with a hint of wood.

It was not easy to get the new concept of craft beer to take root among Japanese people, who had only ever drunk lager beer from major manufacturers.

Furthermore, while large manufacturers can keep costs down through mass production, this is no easy feat for a small local brewery. Looking back on that time, President Oshita says that a major factor was that production technology could not keep up with the sudden boom.

Craft beer went into decline for over 10 years, but during that time Minoh Beer continued to work diligently and honestly on craft beer production.

Behind the brewery
Behind the brewery, rows of beer barrels await shipment.

As a result, in 2009 it won a gold medal at the World Beer Awards.

Furthermore, in 2012, it won a gold medal at the World Beer Cup, one of the most prestigious international competitions in the world.

This led to the band receiving high praise both at home and abroad, and they have now grown to the point where they have won gold medals nine times in international competitions.

Label design being created
The label design, which features the Minoh monkey as its motif, was created after the beer won a gold medal at the World Beer Cup.

In recent years, the craft beer boom that began in the United States has sparked a resurgence in Japan, with the number of breweries increasing rapidly and craft beer becoming increasingly popular.

Minoh Beer, which has been involved with craft beer for many years, is actually looking at this situation surprisingly calmly.

Inside the factory where beer is bottled
A beer bottling factory.

"When you live here, you'll find that there's more to Minoh than just waterfalls and autumn leaves," says President Oshita, as he tells us that there are many more hidden attractions to discover in the area.

Having been brewing beer in this area for many years, it has become a favorite choice for locals to enjoy with their evening drinks, and tourists are increasingly buying it as a souvenir.

"Before we knew it, Minoh Beer had become a part of the local community," President Oshita said, his smile striking.

Tanks lined up
Depending on the type of beer, it may be stored in an insulated cabinet at about 15°C for several months to undergo secondary fermentation.

The annual Thanksgiving event not only allows visitors to enjoy limited edition beer and food, but also allows them to experience the unique atmosphere of a brewery, attracting many visitors from far and wide.

Furthermore, Minoh Beer is also focusing on brewing beer that utilizes local ingredients such as yuzu and rice, in order to stay close to the local area.

He said he hopes people will enjoy this uniquely Japanese beer style.

I had always thought that beer was made automatically by machines, but when I actually saw it, I realized that every step of the process is closely tied to human hands, and that it is made up of a series of very delicate tasks. I realized that, unlike regular beer made by major manufacturers, craft beer has a flavor that is born from the careful hand-making of people.

Listening to the president's story, I got the impression that the reason Minoh Beer has been loved for so long without being swayed by trends is because of its attitude of "continuing carefully" rather than flashiness. It blends naturally into the daily life of the locals, and for visitors, it is also a drink that makes their trip a joy. This may be one of its charms.

Enjoy freshly brewed beer! An experience only available at our directly managed store

The interior of MINOH BEER WAREHOUSE

After the factory tour, we headed to the MINOH BEER WAREHOUSE, a store attached to the Minoh Beer brewery. Here, freshly brewed craft beer is poured from a tap and enjoyed on the spot.

Inside MINOH BEER WAREHOUSE
The beer available from the tap varies depending on the day.
Inside MINOH BEER WAREHOUSE
They always have several types of craft beer on offer, including standard items that can be enjoyed any time of the day, as well as limited-edition and seasonal beers.
Inside MINOH BEER WAREHOUSE
There are multiple styles available, so you can try and compare them, which is an enjoyment that can only be had at a directly managed store.
Anne and Yusuke choosing beer

Knowing the thoughts and background behind each beer naturally enhances the clarity of the drink and allows for a deeper enjoyment. Anne and Yusuke finally get to taste Minoh Beer.

Beer being poured from the tank

The beer is poured directly from the tank and is already fresh just by looking at it. The rising aroma and fine bubbles will raise your expectations.

Beers lined up on a tray

Here's what I ordered. Starting from the back, I chose three types of beer: Kozaru IPA, Dunkelweizen, and Pilsner.

Anne and Yusuke looking at a bottle of Coke

Anne is currently pregnant, so this time she had a Coke, while Yusuke enjoyed the craft beer.

Anne and Yusuke toasting

Once you receive your freshly poured beer, sit down and toast to your drink. The calm space, with light streaming in through the large windows, is perfect for a break during your sightseeing trip.

Yusuke drinking beer

The first drink is a classic pilsner.

There is a strong sweetness behind the moderate bitterness, and the overall taste is very refreshing.

Even people who don't usually drink much craft beer will find this a familiar flavor, so Yusuke even gives it his stamp of approval, saying, "I think anyone who likes beer from major Japanese manufacturers will absolutely love this!" It's also a great drink to pair with food.

Yusuke drinking beer

Next up was a German-style Dunkelweizen.

In addition to the fruity aroma of banana, it has a complex and deep flavor with the sweetness of malt and the aroma of slightly roasted malt.

Despite this, the aftertaste is surprisingly clean and very easy to drink. Yusuke said that this was his favorite of the three.

Yusuke drinking beer

Lastly, we have the popular "Kozaru IPA."

This session IPA has a pleasant, sharp bitterness and a gorgeous aroma of passion fruit and melon, centered around citrus. The fruity flavor and firm bitterness are both balanced, with a clean finish that makes it easy to drink.

Yusuke also praised the beer, saying, "It's easy for people who aren't used to craft beer to pick up, and it has an impactful aroma but is easy to drink, so it's likely to be popular with women who like beer."

All of the beers were appealing, but the Dunkelweizen was particularly impressive. However, I felt that one of the great things about Minoh Beer is that they have a beer they can recommend to anyone, with the Kozaru IPA being a good entry point for craft beer beginners and the Pilsner being a good entry point for those who usually drink major beers.

Food Menu

The directly managed stores offer a food menu that has been carefully designed to complement the beer.

The menu changes with the seasons and includes freshly baked bread made with Minoh Beer yeast, homemade bacon and sausages, salads, and light snacks.

One of the attractions is that you can enjoy the pairing of a wide variety of dishes with Minoh beer.

Assorted sausages

This time I ordered the "Sausage Platter." The aroma of the piping hot sausages served in a skillet was sure to whet your appetite the moment they were brought to your table.

Anne and Yusuke enjoying their meal

When you take a bite, the outside is crispy and fragrant, and the inside is packed with the delicious flavor of meat.

Anne, who is from Germany, was impressed by how delicious it was, and it pairs perfectly with Pilsner.

While there are many lighter sausages like wieners in Japan, what you can enjoy here is the meaty sausage you would eat in Germany, grilled and enjoyed in its original form. It has a wonderful aroma and is a wild, authentic sausage that gives you the feeling that you are really eating meat!

Original goods lined up in the store
The store is lined with original goods, so you can not only enjoy beer, but also take home a variety of items as a memento, something you'll only find at a directly managed store.
Fashion items lined up
Fashion items such as T-shirts, eco bags, caps, and sunglasses.
Curious Bottle Opener
This monkey bottle opener has a heavy texture and would make a great souvenir or interior decoration.
Beer glasses and tasting glasses with logos
There are plenty of items available to help you enjoy tasting beer at home, including beer glasses and tasting glasses with logos.

The history and careful craftsmanship that I learned about during the factory tour added a deeper meaning to the cup of coffee I enjoyed at the directly managed store.

Enjoying freshly brewed beer paired with carefully selected food was a valuable experience that allowed me to fully appreciate the appeal of Minoh Beer.

MINOH BEER WAREHOUSE
Address: 3-14-18 Makiochi, Minoh City, Osaka Prefecture
Google Map
Business hours: Regular hours 11:00-21:00 (LO 20:30) / Sundays 11:00-20:00 (LO 19:30)
*May change due to public holidays, etc.
Closed: Thursdays
Phone number: 072-725-7234

Enjoy a stroll and gourmet food! Taste Minoh Beer on the Takimichi Trail

Along the road leading to the waterfall path in Minoh Park, there are several shops where you can enjoy Minoh beer while strolling.

This time, we've picked out two stores that are easy to stop by in between sightseeing. We'll introduce you to spots where you can casually enjoy craft beer while strolling along the waterfall path.

A retro exterior with a modern interior? Check out souvenirs and maple leaf tempura along with Minoh beer at "Kajikaso"

The exterior of Kajikaso

Located halfway up the waterfall path in Minoh Park, Kajikaso is a great place to stop by and buy local sweets and souvenirs, including the famous souvenir "momiji tempura."

The exterior has the feel of a traditional souvenir shop, but the interior is surprisingly calm and relaxing. Here you can enjoy a variety of alcoholic drinks, mainly Minoh Beer, as well as light snacks.

The interior of Kajikaso
The chic colored walls and wooden tables create a bar-like atmosphere.
Minoh Beer bottles lined up
The shelves on the wall are lined with bottles of Minoh Beer.
Menu Board
The alcohol menu includes Minoh Beer, draft beer, shochu, highballs, sours, and more. They also serve light meals such as hot sandwiches and churros.
Local specialties and sweets lined up
The store is lined with the specialty "momiji tempura" and local sweets.
A sign reading "Minoh Beer Available"
Kajikaso
Address: 1-4-3 Minoh, Minoh City, Osaka Prefecture
Google Map
Business hours: 10:00-17:00
Closed: Irregular holidays
Phone number: 072-723-0122

If you're tired from walking, stop by Suzuki Shoten, where you can enjoy Minoh beer with some sweets.

The exterior of Suzuki Shoten

Suzuki Shoten, located near the entrance to the waterfall path and right next to Minoh Station, is a souvenir shop that you can easily drop in to during your stroll. It is also a sweet shop that sells light sweets, Japanese confectionery, soft serve ice cream, and more, and you can also enjoy Minoh beer.

Suzuki Shoten entrance
The store also has a space where you can sit and rest, making it an easy place to stop by when you get tired of walking.
Suzuki Shoten products

In addition to the lineup of four popular types of Minoh beer - "Stout," "Pilsner," "Weizen," and "Pale Ale," the bar also sells highballs made with ingredients unique to Minoh, such as maple leaves and yuzu.

Suzuki Shoten Osaka Minoh Takimichi Main Store
Address: 1-1-38 Minoh, Minoh City, Osaka Prefecture
Google Map
Business hours: 10:30-17:00
Closed: Tuesdays and Wednesdays (open on public holidays)
Phone number: 072-703-9349

With Minoh Beer. Looking back on a day exploring the charms of Minoh City

President Oshita, Yusuke, and Anne standing side by side

From the factory tour to a drink at the flagship store and a stroll around the shops along the waterfall path, this experience allowed me to fully understand the appeal of Minoh Beer. Drinking beer after hearing about the brewer's thoughts and history makes it feel even more special.

Minoh City is not just about beer, it also has a rich natural environment and plenty of walking spots nearby. The whole city has a laid-back atmosphere, and you'll discover something new every time you visit.

I was able to experience the world of Minoh Beer and realize how profound it is, drawing me in. I encourage you to come and experience the comfortable time that only Minoh City can offer.

Text: Yu Itou
Photo: Daiki Sudou, Mao Fukutake
Edit:morondo
Direction: Ningen Henshusha

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